Design Leadership

A well-founded design process with contextual leaps of faith allow my experiences to delight. I’m a design thinker & doer with over 12 years of experience. I work with global brands to consider how best to craft experiences for people.

Experience





How I Can Help




DISCOVERY


Who is the customer?
How do they traverse their experience?
What are their unmet needs, where are the opportunities?


DEFINITION


What will provide the best customer + business value?
What should we build first?
How do we choreography the customer experience across touchpoints?


DESIGN


How should we structure our products and services?
How should our experience behave, feel, emote?
How do we validate our designs with our customers?