About a year ago I mentioned that Teehan + Lax started a UX Fund where they invested in stocks they deemed to have good user experiences. Well I’m happy to report the fund is up more than 42%! Of course good UX isn’t the only factor in making these stocks appreciate but when your senior management buys into design and crafting good holistic experiences the outcome is proving to be quite positive for everyone.

This entry was posted on Wednesday, October 31st, 2007 at 2:53 pm and is filed under ux. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.